Value Creation Model

Kirin Group is aiming to partner with society in achieving mutual growth by
placing CSV at the core of its management.

We create social value and economic value by solving social issues through our business activities in the Group.
Value Creation Model is our business model that amplifies the two values through a sustainable cycle of reinvesting the economic value in our drivers.

  • Value Creation Model

TAPPY

Example of Business Activities Based on the Value Creation Model

In business activities, the Kirin Group uses the Value Creation Model, which sustainably amplifies social and economic value through a cycle from INPUT to OUTCOME. In this special feature, we look at TAPPY , small dispensers, of Kirin Brewery Company, Limited, and how it is creating value.

Value Creation Story

The Kirin appears as a prelude to joyous times to come

Kirin Group is working to solve a wide range of social issues around the world.
The following introduces the "value creation" story from the perspective of several fields.